10 Essential Components of a Winning Website: A Collaborative Playbook for Developers and Business Owners

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Website Development

In the hyper-competitive digital landscape, your website isn’t just a virtual address – it’s a powerful battleground for brand recognition, customer engagement, and ultimately, business growth. But building a winning website requires a strategic alliance between two crucial players: software developers wielding their technical expertise and business owners steering the vision. This article delves into … Read more

How do you empower employees when the employee motivation is not working? – Interview Part2

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Aligned employee development

Practical and tailored approaches to motivate & empower employees who get results. 2 part interview dives deep into employee motivation & development. Part2

How do you empower employees when the employee motivation is not working? – Interview Part1

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Aligned employee development

Practical and tailored approaches to motivate & empower employees who get results. This 2 part interview dives deep into employee motivation & development.

Decision Making Challenges in Leadership and Life

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Choices

Leaders decide! Do they? Leaders’ decision-making skills help them advance!  The Decision making challenges in leadership and management is tough among hard choices! Whether our decision to make is strategic, tactical, or operational, we feel the churn in our stomachs when that moment comes. At times we feel more than we think and keep issues … Read more

Need leadership developing the next generation of leaders

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Next generation leadership

I welcome you and appreciate your interest in leadership developing the next generation of leaders. The past few months have been an eye-opener for almost all businesses across the globe. The customers are changing their buying habits, so do their growing preferences.  Almost all businesses are at a breakneck pace to innovate or to optimize … Read more

Strategies for Digital Marketing with 3 Proven Frameworks

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Digital Marketing

All businesses do require a marketing strategy to reach, relate, solve and serve customers who are at forefront. Digital marketing inevitably plays an important role to achieve customer satisfaction and enhance revenues. The three frameworks the nCATT Marketing Funnel, the Integrated Digital Marketing and the MassTrust Blueprint would invariably be your engine, body and function of your digital marketing.